AdToken
{"title": "AdToken", "logoImg": "bafkreibhpa3w6gqpqafnkhi3m3whkc3bkq5ikejoiwzfehr5d6mz6ead7y", "website": "https://www.adtoken.co/", "bannerImg": "bafkreihlacpiqjwicc2vsykjg7fdjfy5sbeydr3ksybbm27t66lb7e7aki", "createdAt": 1740487026510, "userGithub": "Mukul-AdToken", "credentials": {}, "description": "### **AdToken: The Decentralized Ad Network for Web3 Monetization and Growth**  \n\n#### **Overview**  \nAdToken is a **next-generation decentralized advertising network** that seamlessly connects **advertisers, influencers, content creators, and publishers** on-chain. Built to leverage the power of blockchain technology, AdToken provides a **trustless, transparent, and performance-driven** advertising ecosystem, enabling businesses and Web3 projects to launch cost-effective ad campaigns while ensuring fair compensation for publishers and influencers.  \n\nWith an **iframe-based AdSense-like solution**, AdToken allows websites, dApps, and gaming platforms to seamlessly integrate ad placements while offering real-time **on-chain tracking, smart contract-based payments, and dynamic pricing mechanisms**.  \n\nCurrently, AdToken is **live on Sui with multi-chain expansion plans**, focusing on integrating with **Avalanche, Polygon, Arbitrum, and SEI** to support DeFi, gaming, and general Web3 advertising needs.  \n\n---\n\n### **Key Features & Offerings**  \n\n#### **1. Decentralized Ad Marketplace**  \n- Advertisers can **launch, manage, and track ad campaigns** across Web3 platforms.  \n- Publishers, dApps, and content creators can **monetize their digital assets** by integrating AdToken’s iframe-based ad placements.  \n- **Dynamic pricing model** ensures fair and performance-driven payouts based on clicks, impressions, or user engagement.  \n\n#### **2. Performance-Based & On-Chain Ad Campaigns**  \n- Supports **Display Ads, Social Ads, Video Ads, Interactive Ads, and NFT/Token-based Ads**.  \n- Blockchain-powered **tracking and attribution** ensures **no fraud, no middlemen, and complete transparency** in ad performance.  \n- **Pay-per-click (PPC), Pay-per-view (PPV), and Pay-per-action (PPA) models** available for advertisers.  \n\n#### **3. Web3-Native Monetization & AdSense Alternative**  \n- **Website & dApp owners** can integrate an **iframe-based AdSense alternative** to earn revenue through verified advertisers.  \n- Publishers receive **real-time earnings** based on smart contract settlements, eliminating **delayed payments** and revenue disputes.  \n- Supports **multi-chain payments**, allowing earnings in **SUI, AVAX, ARB, MATIC, and stablecoins**.  \n\n#### **4. AdToken Open Bid System**  \n- Advertisers can post **open or fixed-budget campaigns**, allowing influencers and publishers to **compete for ad placements**.  \n- Works as a **decentralized job board** for influencers, enabling **peer-to-peer ad campaign participation**.  \n\n#### **5. Advanced On-Chain Analytics & Attribution**  \n- **Decentralized tracking system** verifies every click and conversion, ensuring **no bot traffic or fake engagement**.  \n- **Real-time dashboards** provide campaign performance insights, including:  \n  - Click-through rates (CTR)  \n  - Engagement metrics  \n  - Conversion tracking  \n  - Publisher earnings breakdown  \n- **AI-powered targeting algorithms (Ridhm Engine)** match advertisers with **high-performing influencers & publishers** for better ROI.  \n\n#### **6. Multi-Chain & Web3 Integrations**  \n- Live on **Sui**, expanding to **Avalanche, Polygon, Arbitrum, and SEI**.  \n- Wallet-based authentication with **Stashed, Walrus, and MetaMask** support.  \n- Future integration plans for **Tokenized Ad Payments, Web3 social verification, and AdDAO governance system**.  \n\n---\n\n### **Use Cases & Benefits for Avalanche Ecosystem**  \n\n#### **For DeFi Projects**  \n- **Liquidity & Yield Farming Promotions** – Advertise **high-APY pools, staking opportunities, and token launches**.  \n- **Performance-Based Marketing** – Ensure **DeFi user acquisition with real on-chain engagement tracking**.  \n- **Gas-Free Ad Campaigns** – Allow DeFi projects to **sponsor** transactions, reducing onboarding friction for new users.  \n\n#### **For Web3 Gaming & NFT Platforms**  \n- **Token & NFT-Based Engagement Ads** – Promote **in-game assets, play-to-earn mechanics, and NFT launches**.  \n- **Seamless Ad Integration in dApps & Games** – Developers can **earn revenue** from in-game ads while providing a non-intrusive ad experience.  \n- **Web3 Influencer & KOL Promotions** – Leverage **crypto-native streamers and gaming content creators** to drive game adoption.  \n\n#### **For Web2 & Web3 Publishers**  \n- **New Revenue Stream** – Publishers can **earn through verified, on-chain advertising** rather than relying on Web2 ad networks.  \n- **Fair & Transparent Earnings** – Payments are settled **automatically via smart contracts** with **zero revenue loss** to middlemen.  \n- **Multi-Chain Payouts** – Publishers can **choose payouts in AVAX, stablecoins, or project tokens**.  \n\n---\n\n### **Development Status & Roadmap**  \nAdToken is currently in the **internal beta** phase, with the MVP **live on Sui** and multi-chain expansion in progress.  \n\n#### ✅ **Current Status**  \n- Display ads **(iframe integration tested with early partners)**  \n- Campaign creation & advertiser dashboards **(live in internal beta)**  \n- On-chain tracking & analytics **(partially live)**  \n- Publisher onboarding **(ongoing for early partners)**  \n\n#### 🔜 **Upcoming Milestones (Q2–Q3 2025)**  \n- **Avalanche Integration**: Smart contract support for AVAX-based payments & tracking.  \n- **Multi-Chain Ad Attribution**: Enable tracking across **Sui, Avalanche, and Arbitrum**.  \n- **Web3 Gaming & DeFi Ad Formats**: Develop **in-game ads, NFT promotions, and liquidity farming ads**.  \n- **AI-Powered Targeting (Ridhm Engine)**: Improve ad efficiency with **automated audience matching**.  \n- **Tokenized Ad Payments & Governance**: Introduce a **decentralized AdDAO** for governance and incentive models.  \n\n---\n\n### **Growth Strategy for Avalanche Adoption**  \n- **Targeted Ad Solutions for Avalanche DeFi & Gaming Projects**: Helping new projects scale by **acquiring users, stakers, and traders efficiently**.  \n- **Expanding Influencer & Publisher Network**: Onboarding **Web3 influencers, gaming streamers, and DeFi-focused content creators**.  \n- **Partnerships with Avalanche dApps & Protocols**: Integrating AdToken’s monetization system within **existing dApps and NFT platforms**.  \n- **Token & Reward-Based Campaigns**: Supporting **NFT & token airdrops**, staking promotions, and **interactive ad formats**.  \n- **Seamless UX with Wallet-Based Authentication**: Enabling **gas-free campaign launches & one-click onboarding** for advertisers.  \n\n---\n\n### **Why AdToken?**  \n✅ **Decentralized & Transparent** – No middlemen, **direct advertiser-to-publisher engagement**.  \n✅ **On-Chain Verification** – Every impression, click, and conversion is **blockchain-verified**.  \n✅ **Multi-Chain Scalability** – Expanding beyond Sui to **Avalanche, Polygon, Arbitrum, and SEI**.  \n✅ **Fair & Automated Payments** – Smart contract-based revenue distribution ensures **real-time earnings**.  \n✅ **Gaming & DeFi Focused** – Custom-built **advertising tools for Web3 projects, dApps, and NFT platforms**.  \n\n---\n\n### **Conclusion**  \nAdToken is set to revolutionize **Web3 advertising** by offering a **decentralized, performance-based, and fraud-proof** ad network. With Avalanche integration on the roadmap, AdToken will empower **DeFi projects, gaming platforms, and content creators** to scale their audiences, drive engagement, and **monetize transparently** in the blockchain ecosystem.  \n\nWould you like any refinements or additional details to emphasize specific aspects for the Avalanche grant? 🚀", "logoImgData": {}, "bannerImgData": {}, "projectGithub": "AdToken-2024", "projectTwitter": "ad_token_"}