{"title": "EL Stuff's stuff", "website": "https://x.com/Doodle2713", "createdAt": 1723313593866, "credentials": {"twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..iwmieMXCsuKIF-BWSWsltqeqFwdZ_tv6sjVjDpRU6bagymS9MCM__BnzqZO2Bb6-u_2EBW04DHQ1iUaGki0EDg", "type": "Ed25519Signature2018", "created": "2024-08-10T18:12:59.357Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-08-10T18:12:59.357Z", "expirationDate": "2024-11-08T18:12:59.357Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x1506F047a66eD8D698e6a76a358006cB9cb40aE2", "hash": "v0.0.0:3u1gBmnvwDD2ptMGwBheSqUd695O6hT4ttGo6P0Cb6Q=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#Doodle2713"}}}, "description": "EL Stuff has been promoting and building on SEI since the turn of the new year. HE has been responsible for bringing art and eyes to SEI in the form of bringing Qunks and the amazing art of Todd McCullough to the SEI blockchain. Building Qunks has been a highlight of my life  and id like to submit for this grant on a personal level so i can continue to provide value and resources without dipping into our Qunks funds. I want to continue to contribute in the following ways: \n\nObjective:\n\nTo elevate SEI Foundation's blockchain presence in the digital space, this proposal outlines a comprehensive marketing strategy focusing on innovative techniques such as hosting Twitter Spaces, participating in and “raiding” other blockchain spaces, and implementing various other targeted marketing approaches. The goal is to increase brand awareness, drive community engagement, and solidify SEI as the leading blockchain in the industry.\n\nBackground:\n\nThe blockchain industry is highly competitive, with new projects emerging constantly. To maintain a leading position, SEI must continuously engage its community and attract new users through innovative and effective marketing strategies. Social media platforms, particularly Twitter, have proven to be powerful tools in the blockchain space, providing a direct channel to the community. By leveraging Twitter Spaces and other engagement strategies, SEI can create a vibrant, active community that supports long-term growth and adoption.\n\nMarketing Strategies:\n\nHosting Regular Twitter Spaces:\n\nObjective: \nEstablish SEI as a thought leader in the blockchain space by hosting regular Twitter Spaces, where experts, influencers, and community members can discuss blockchain trends, SEI’s unique offerings, and the future of the industry.\n\nExecution:\nOrganize weekly or bi-weekly Twitter Spaces with key industry figures.\nCreate themes around current trends, SEI’s technology, and upcoming developments.\nEncourage community participation through Q&A sessions and interactive discussions.\nRecord and distribute highlights across other social media channels to reach a broader audience.\nRaiding Other Blockchain Spaces:\n\nObjective: \nIncrease SEI’s visibility by strategically participating in and contributing to discussions in other popular blockchain Twitter Spaces.\n\nExecution:\nIdentify influential Twitter Spaces hosted by other blockchain projects.\nAssemble a dedicated team to participate in these spaces, introducing SEI’s blockchain, engaging in discussions, and highlighting SEI’s strengths and innovations.\nUtilize subtle yet impactful messaging to differentiate SEI from competitors without overt promotion.\nFollow up with direct engagement on social media platforms to reinforce the message.\nCommunity-Driven Marketing Campaigns:\n\nObjective: Harness the power of SEI’s community to drive organic growth and increase brand loyalty.\nExecution:\nLaunch campaigns encouraging users to create content (memes, videos, blogs) that showcase SEI’s benefits.\nIntroduce reward programs for the most creative and impactful content, incentivizing community participation.\nUse hashtags and challenges to create viral marketing moments.\nFeature top community content on SEI’s official channels to boost engagement.\nCollaborations with Influencers and Ambassadors:\n\nObjective: Leverage the reach of influencers and industry leaders to promote SEI and attract new users.\nExecution:\nPartner with blockchain influencers and ambassadors who align with SEI’s values and vision.\nDevelop joint campaigns where influencers share their experiences with SEI’s blockchain, showcasing its unique features.\nHost co-branded Twitter Spaces and live AMAs (Ask Me Anything) sessions with influencers to broaden SEI’s reach.\nTargeted Advertising and Sponsored Content:\n\nObjective: \nDrive awareness and adoption of SEI’s blockchain through precision-targeted advertising.\n\nExecution:\nUtilize data-driven strategies to run targeted ad campaigns across Twitter, Reddit, and blockchain-specific forums.\nSponsor articles and features in leading blockchain and cryptocurrency publications.\nEnsure consistent messaging across all platforms, emphasizing SEI’s technological superiority and innovative solutions.\nSEO and Content Marketing:\n\n\nPromote content across social media platforms to drive traffic to SEI’s website and increase conversions.\n\nBudget and Resources:\nThe proposal outlines a budget for each marketing initiative, with a focus on maximizing ROI. Resources include a dedicated marketing team, collaboration with influencers, and partnerships with blockchain media outlets. Detailed budget allocations will be provided based on SEI Foundation’s priorities and goals.\n\nExpected Outcomes:\n\nIncreased Brand Awareness: By regularly engaging with the community and participating in broader industry discussions, SEI will establish itself as a leading blockchain project.\nHigher User Engagement: Hosting Twitter Spaces and raiding other spaces will foster a sense of community, encouraging active participation and loyalty.\nGrowth in User Base: Targeted marketing efforts, combined with influencer partnerships, will attract new users and drive adoption of SEI’s blockchain.\nEnhanced Online Presence: Improved SEO and content marketing will ensure SEI ranks higher in search results, leading to increased visibility and credibility.\nConclusion:\nThis marketing proposal aims to position SEI as the best blockchain in the industry by leveraging innovative marketing techniques and community-driven strategies. With a focus on engagement, visibility, and growth, SEI can achieve its goal of becoming the go-to blockchain platform for users and developers worldwide.\n\n", "projectGithub": "", "projectTwitter": "Doodle2713"}