{"signature": "0x28992811b281c9fb6b94eefe12fa676df62ddbbe642171a375cce21528ff27f41cfdf13a750c3fceac998b34646985ddc6c3fc362e3778bc0aa3a5c11cc5086d1b", "application": {"round": "0xdd906d46876ec8a10e4cf80fb5c4992091e87e46", "answers": [{"type": "email", "hidden": true, "question": "Email Address", "questionId": 0, "encryptedAnswer": {"ciphertext": "4tU3H4mrq74dQGOSro2MCXfClNT7nAIpTyRv4hzd+6Q=", "encryptedSymmetricKey": "43b34230e5c12f3718157aee0e52852d5ceb1ab47506e215fb83cd7a389829717d0a2f1288d1ba2c0953902aaeba0313bc1d3b45c7fc5c1b8439d53a052939e076c72bbd1e0e285bcfee3c97e7266265e672d658eec56163535670617ae1458969ff464738ffc6b360f3b0772fd2fa3b5f69aa802fe0ab682a4fe75fd5a915110000000000000020a7c32dd03a338fa39577649ce42833774b9e9994d6b246ef40ae2970bddf2ffb19d5c1450e538a53c4d431c6f7c454ac"}}, {"type": "dropdown", "answer": "Yes", "hidden": true, "question": "Please confirm the Payment Wallet you have provided is on Polygon PoS and can accept MATIC", "questionId": 1}, {"type": "paragraph", "answer": "Dirt Labs is a subset of Dirt Media, a consumer-facing entertainment brand built on web3 rails. The thesis of Dirt Media is that taste is our most valuable asset. Dirt Labs plays with the idea that taste is an on-chain currency that could be tokenized in the future. ", "hidden": true, "question": "Explain your project's consumer-centric approach and how it innovatively uses Farcaster Frames to enhance user experience", "questionId": 2}, {"type": "paragraph", "answer": "The core problem in web3 right now is a lack of taste, and difficulty rewarding taste where it is present. This project uses Farcaster Frames as a way to gamify taste expression through AI prompts and polling that turn people’s taste into on-chain collectibles. \n\nParticipants in the Dirt Labs project––which combines editorial curation with a Frame-based RPG––will have the opportunity to generate and vote on future NFT mints. \n\nDirt is known for content about taste that goes viral. Our recent article asking 50+ influencers about the worst song of all time was picked up by NPR Weekend Edition. ", "hidden": true, "question": "Describe how your project uses Farcaster Frames in a novel or unique way to solve a consumer problem or create new opportunities.", "questionId": 3}, {"type": "paragraph", "answer": "All of our Frames are built on the Polygon network with mints through Highlight. The central experience of the project will take place on the “tastemaker” Warpcast channel which is administered by warpcast.com/dirtyverse. ", "hidden": true, "question": "Describe how your project functions independently on Polygon PoS", "questionId": 4}, {"type": "multiple-choice", "answer": "Content co-creation", "hidden": true, "question": "Select from the provided categories or specify other if none of these are applicable", "questionId": 5}, {"type": "paragraph", "answer": "Dirt has been developing in web3 for nearly three years. Our newsletters reach 40,000 people who we have been steadily onboarding to web3 through our token-based subscriptions. Our website (built on Base) has 2,000 wallet holders 500+ of which are MAU. ", "hidden": true, "question": "Describe your team's relevant expertise in developing in Web3 and (if applicable) with Farcaster Frames.", "questionId": 6}, {"type": "paragraph", "answer": "Week 1-2: Project kickoff and initial setup, including finalizing the design and beginning core development on the Moss Orb Mint Frame ($3,000) [COMPLETED]\n\nWeek 2-3: Complete development of the Moss Orb Mint Frame and start on the Interactive Voting Frames ($2,000)\n\nWeek 3-4: Finalize Interactive Voting Frames and begin building the AI prompting frame ($2,000)\n\nWeek 4-5: Complete all integrations and perform comprehensive testing across all frame functionalities. RPG begins with a dedicated community manager. ($5,000) \n\nWeek 6-10: Full time RPG and curation experience with dedicated community and marketing manager. ($8,000) \n\nDeployment: Initial deployment of the Moss Orb mint by the end of Week 2, followed by full deployment of all features by the end of Week 5. Can be rolled out in phases if we choose to do so.\n\nTOTAL COST: $20,000\n", "hidden": true, "question": "Please provide key milestones with budget for integrating Farcaster Frames and developing your application. You can link to a spreadsheet outlining this information.", "questionId": 7}, {"type": "paragraph", "answer": "We will be inviting people from our subscriber base (40,000) and Discord (2,000 members) to a dedicated Telegram chat where we will discuss Dirt Labs strategy, crowdsource interesting links, and share behind-the-scenes lore about the RPG. \n\nWe will also be issuing invites to KOLs across crypto Twitter and the Farcaster ecosystem. This will allow us to offer personalized support and onboarding to web2 and web3 Dirt readers that aren’t already on Warpcast. \n", "hidden": true, "question": "What is your plan for driving user adoption of your application", "questionId": 8}, {"type": "paragraph", "answer": "We expect to have 50 daily participants and a 5,000 person total reach within 30 days of kicking off the project. Within 60 days, we will have 100 DAUs and our Frames will have a 10,000 person reach. ", "hidden": true, "question": "Describe how your project will increase DAA and transaction volume on Polygon PoS.  Provide estimates on the expected volumes over the next 60 days.", "questionId": 9}, {"type": "paragraph", "answer": "Dirt Media is backed by Collab+Currency, FlamingoDAO and other top investors in the space. Our audience has grown 303% YoY. We’ve been featured in The New York Times, The Verge, CoinDesk and more. We have previously partnered with Base, Zora, Are.na and more. We have 500+ monthly active on-chain users and 100,000 weekly impressions on our newsletter. \n\nOur subscribers work at the most influential companies in media, culture and technology, including Spotify, Nike, A24, LVMH, Netflix, The New York Times, Disney, The New Yorker, Warner Music, Soundcloud, Reddit, Ledger, Sony Music, Ubisoft and Condé Nast.\n", "hidden": true, "question": "If applicable, describe any existing user base, partnerships, or traction your project has achieved. Include metrics if available.", "questionId": 10}, {"type": "dropdown", "answer": "Yes", "hidden": true, "question": "Do you understand and agree to complete Gitcoin's KYC process before processing payments?  All grantees receiving more than $15K will be required to complete KYC/KYB.", "questionId": 11}], "project": {"id": "0xea73f2c102cade034e49214bafe86df69c46863678360038ecb55d3a7324dc0e", "title": "Dirt Labs ", "logoImg": "bafkreidyrgaqml3fzkeii2nvlxrbjbpqcppufuknz7sqwgxtonxawqqk7m", "metaPtr": {"pointer": "bafkreifbrs7hjljlyaclladbt7wn6wnp77ykscc7v7ewz3psggttufb4s4", "protocol": "undefined"}, "website": "https://dirt.fyi", "bannerImg": "bafkreiceirlpv4ys6jc34guaofxzrcxdnnfz75swmj3zapkh5giwjsdzra", "createdAt": 1724932206909, "credentials": {"twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..ZLZcVJdI1qXpr8oFlfB2AScMs4PX59zUBIo0wS3VY8xdst70QYhxaVxXqP2361jgIJBEFFqoRqHgLbl7lVGZCw", "type": "Ed25519Signature2018", "created": "2024-08-29T11:38:46.524Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-08-29T11:38:46.524Z", "expirationDate": "2024-11-27T11:38:46.524Z", "credentialSubject": {"id": "did:pkh:eip155:1:0x6e6306c5539ff3a8C12dae649aF779Aa8Fc2b9ff", "hash": "v0.0.0:ywgoHZmeMacQTrCkML2XJTmMjULEHFIX0ojFoBg/WME=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#dirtyverse"}}}, "description": "Dirt Labs is an offshoot of Dirt Media, combining an RPG with editorial curation. Dirt Labs tells the story of a group of people brought together to distill the essence of \"taste\" and bring it onchain. \n\nThis builds on Dirt's reputation as a media tastemaker in web3 and helps bring more great cultural content to Farcaster. \n\nDirt Labs is marked by a mossy orb in the forest. The experience begins...\n\n\"Welcome to Dirt Labs. Together, we will distill the essence of Taste. Through our experiments in the lab, we will work to isolate Taste in its purest form. \n\nWe have assembled a team of Poets, Archaeologists, Technologists, Philosophers, and Scientists. Everyone here was hand-selected by The Tastemaker to play a critical role in our study.\"\n\nThe channel is run by the shadowy \"Tastemaker\" using several different custom frames to engage the participants in Dirt Labs.\n\n1. Development of a frame that allows users to mint an NFT, which serves as an entry pass to the token gated Tastemaker channel.\n\n2. In-channel AI prompting. Integration of GLIF technology to enable users to generate images using text with a moss-focused theme.\n\n3. Interactive voting frames, including image-based multiple choice and text-based polling that improves on current UX. \n\nThroughout the experience, the Tastemaker will share interesting things to read, listen to and watch from around the web. The goal is to lay the groundwork for \"taste\" as onchain currency. \n\nAbout Dirt: \n\nDirt is a next-generation entertainment brand using emerging technology to tell the coolest stories about culture and collecting. All paid subscriptions are onchain. \n\n\"With its sometimes esoteric essays, Dirt might capture readers of magazines like The Paris Review or Harper’s. But it has also caught the attention of tech and finance readers who may be drawn in by its posts on Gen Z venture capitalists or meme coins,\" writes The New York Times about Dirt, one of the only web3 companies to gain true mainstream crossover. \n\n", "lastUpdated": 0, "projectTwitter": "dirtyverse"}, "recipient": "0xd4Cb814d1E3A483B1739bcD6bFA86835A520C1b5"}}