{"signature": "0x8f7053690bb0c83defda9d1545157e8cf1d0410ee084ac9870d407048ca07e2a521e62f7b9612ada776065d770ce9edfb5356cf66819109360349e741a17a2d01c", "application": {"round": "0x0d1bab6d06e5059f4abc6034809aa2fb74aa13a6", "answers": [{"type": "email", "answer": "mugshot.vet@gmail.com", "hidden": true, "question": "Email Address", "questionId": 0}, {"type": "paragraph", "answer": "Mugshot is a cutting-edge app designed to incentivize eco-friendly behavior by rewarding users for choosing reusable coffee cups. Leveraging AI and blockchain technology, Mugshot offers users $B3TR tokens within the VeChain ecosystem for every sustainable action they take, transforming daily coffee consumption into a global movement for environmental change. Our goal is to reduce the 250 billion disposable cups wasted each year, contributing to landfill reduction and ocean pollution mitigation.", "hidden": false, "question": "Provide a brief description of your project", "questionId": 1}, {"type": "checkbox", "answer": ["Real World Assets (RWA)"], "hidden": true, "question": "Which of the following Metis ecosystem themes does your project focus on? (Select all that apply)", "questionId": 2}, {"type": "paragraph", "answer": "Mugshot fosters community engagement by gamifying sustainability. Users earn $B3TR tokens for using reusable cups, sharing their actions through “mugshots,” and participating in challenges and leaderboards. This drives social sharing and user-generated content, creating organic growth. We collaborate with coffee shops and eco-influencers to offer real-world rewards and spread awareness, while our referral program encourages viral user expansion. Our approach turns sustainability into a fun, competitive, and socially rewarding lifestyle choice.", "hidden": true, "question": "Describe your project's approach to community engagement and self-marketing", "questionId": 3}, {"type": "paragraph", "answer": "To drive user adoption within the Metis ecosystem, Mugshot will leverage Metis’ fast, scalable, and low-cost infrastructure to enhance the user experience, making eco-friendly actions seamless and rewarding. We will integrate $B3TR tokens onto Metis, allowing users to earn rewards more efficiently.\n\nWe plan to collaborate with the Metis community by hosting eco-challenges, offering rewards for sustainable actions, and partnering with Metis-based projects to cross-promote. Our focus on gamification, social sharing, and real-world rewards will create a supportive, engaged community that aligns with Metis' vision for decentralized, user-driven ecosystems.\n\nAdditionally, we will actively participate in Metis’ community forums, AMAs, and social channels to educate users about Mugshot’s mission and how they can easily contribute to sustainability through the platform.", "hidden": true, "question": "How do you plan to drive user adoption and a supportive environment within the Metis ecosystem?", "questionId": 4}, {"type": "paragraph", "answer": "Phase 1: Integration with Metis (Q4 2024)\n\nTransition $B3TR tokens to the Metis blockchain.\nEstablish smart contracts on Metis for efficient rewards distribution.\nConduct an initial marketing push in the Metis ecosystem with eco-challenges and token rewards.\n\nPhase 2: Community Engagement & Partnerships (Q1 2025)\n\nLaunch community-driven challenges and reward programs specifically for Metis users.\nForm partnerships with Metis-based projects for cross-promotion.\nOrganize events and AMAs to educate and engage the Metis community.\n\nPhase 3: Ecosystem Expansion (Q2 2025)\n\nExpand to more coffee shops and eco-friendly businesses through the Metis ecosystem.\nImplement in-app NFT rewards tied to sustainability efforts, available on Metis.\nGrow the Mugshot user base with a referral program targeting Metis blockchain users.\n\nPhase 4: Global Scaling & Sustainability Initiatives (Q3-Q4 2025)\n\nScale globally by partnering with international coffee shop chains.\nIntroduce carbon credit partnerships and reporting tools for businesses.\nDevelop a sustainability analytics dashboard for business users, powered by Metis.", "hidden": true, "question": "Provide a clear roadmap of your project, including key milestones and deliverables.  You may provide a link to an accompanying document or sheet if needed.", "questionId": 5}, {"type": "paragraph", "answer": "Piero Bassa (Co-Founder) brings years of experience in technology development and sustainability solutions. With a strong background in blockchain integration, he has successfully led the design and implementation of reward systems, ensuring Mugshot’s seamless connection between eco-conscious actions and blockchain incentives. His leadership in previous tech projects gives him the vision and skills to scale Mugshot effectively, especially on decentralized platforms like Metis.\n\nVasileios Gkreen (Co-Founder) specializes in AI and data analytics, crucial for Mugshot's AI-powered verification of user actions. His expertise ensures that Mugshot’s reward system is transparent, trustworthy, and scalable. Vasileios also has a background in building user-friendly platforms, driving adoption through intuitive design, and leveraging analytics to optimize user engagement.", "hidden": true, "question": "How does your team's expertise contribute to the successful execution of the project? Please provide relevant background information", "questionId": 6}, {"type": "paragraph", "answer": "First $2K: Integration and Development\n\nMetis Blockchain Integration: Allocate resources to transition $B3TR tokens and smart contracts to Metis.\nSmart Contract Auditing: Ensure security and transparency for users interacting with the Mugshot platform on Metis.\n\nDeveloper Resources: Hire part-time blockchain developers to assist in the technical integration.\n\nNext $2K: Community Engagement and Marketing\nCommunity Challenges: Launch eco-challenges within the Metis ecosystem, offering rewards to drive user adoption.\n\nMarketing Campaign: Invest in targeted marketing to the Metis community via social media, AMAs, and partnerships with eco-influencers.\n\nUser Onboarding: Allocate funds to design and launch educational content (videos, guides) to onboard users to Mugshot and Metis.\n\nNext $2K: Partnerships and Expansion\nBusiness Partnerships: Form collaborations with coffee shops and eco-friendly businesses on the Metis network, offering $B3TR token incentives for customers.\n\nReferral Program: Implement a referral system targeting Metis users to expand Mugshot’s reach.\n\nFinal $2K: Technology and Scaling\n\nApp Optimization: Improve app performance and scalability for the growing number of users on Metis.\nAnalytics Dashboard: Build a sustainability analytics dashboard for businesses to measure impact, powered by Metis.\nGlobal Expansion: Begin scaling the platform to international coffee chains with integrated Metis rewards.\n\nAdjusting if Full Funding Target is Not Met:\n\nIf we raise less than the full amount, we’ll focus on critical elements first:\n\nPrimary Focus (First $2K): Ensure smooth integration with Metis and launch basic reward functionality for early adopters.\nNext Steps (Additional Funds): We will focus on marketing and partnerships to drive user growth and adoption, delaying non-essential features like the analytics dashboard or global scaling until further funding is secured.", "hidden": true, "question": "Provide a breakdown of how you plan to utilize the funds in increments (e.g., first $2k, next $2k, etc.) to maximize your project's impact within the Metis ecosystem. Also, explain how you would adjust your plans if you still need to meet your full funding target and raise meaningful funds.", "questionId": 7}, {"type": "paragraph", "answer": "Mugshot is an ongoing project, but we are new to the Metis ecosystem. Our platform has already demonstrated success in the VeChain ecosystem, where we reward users with $B3TR tokens for sustainable actions like using reusable coffee cups.\n\nWhile we haven’t yet contributed directly to the Metis ecosystem, we are excited to expand and integrate with Metis, leveraging its fast, scalable infrastructure to reach a broader audience. Our focus on sustainability and gamification aligns well with Metis’ goals of fostering user-driven innovation and community engagement.\n\nBy joining Metis, we aim to create impactful environmental solutions and build meaningful partnerships within this ecosystem, contributing to its growth through our unique combination of blockchain, AI, and real-world sustainability efforts.", "hidden": true, "question": "Is this a new or ongoing project? If ongoing, briefly describe your past contributions to the Metis ecosystem, including any CVP approval, supplemental support received, and specific results achieved.", "questionId": 8}, {"type": "paragraph", "hidden": true, "question": "Is there anything else you'd like to share about your project, previous work, or other affiliations that may help determine project eligibility?", "questionId": 9}, {"type": "dropdown", "answer": " Yes, I have read the entire Code of Conduct and additional points and agree to follow these standards.", "hidden": true, "question": "Do you confirm that you have read the entire Code of Conduct (https://support.gitcoin.co/gitcoin-knowledge-base/about-gitcoin/code-of-conduct) including the additional emphasis on collaboration and prohibition of quid pro quo, and agree to abide by these standards?", "questionId": 10}, {"type": "dropdown", "answer": " Yes, I commit to upholding these principles.", "hidden": true, "question": "Do you commit to upholding these collaboration principles and prohibiting quid pro quo (https://support.gitcoin.co/gitcoin-knowledge-base/gitcoin-grants/general-questions/what-is-our-quid-pro-quo-policy) practices?", "questionId": 11}], "project": {"id": "0x04c082b3f457ccec8f6675c113bef0ff8a5f1263fe92d90c60bd15f0321aa4dd", "title": "Mugshot", "logoImg": "bafkreih5yzr2zzexylzcg6valpmrm3ko4vsepalno5nahry6vwdhr5ueeq", "metaPtr": {"pointer": "bafkreid7nd2tg737yta6hsz7ttn3c2z7y4up3yln7ojec4p2mvklbsi2y4", "protocol": "undefined"}, "website": "https://mugshot.vet", "bannerImg": "bafkreihh5ycmlxhgdmus6q7vkb3fzf24vdegxscffj55hysblcirm5c6bi", "createdAt": 1723122633376, "userGithub": "pierobassa", "credentials": {"github": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..AL-jV0JZfS3GgJtPQ3DUdIuk_uF5zMAhllo1RFCuRyqSo2WC3lMbhWijmV0K6GIzs7pVTqDqNRgE7NvREwOaDQ", "type": "Ed25519Signature2018", "created": "2024-08-08T13:09:56.482Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-08-08T13:09:56.481Z", "expirationDate": "2024-11-06T13:09:56.481Z", "credentialSubject": {"id": "did:pkh:eip155:1:0xa451a3E14265CeF0Fc0f977021F64B33A02633Ff", "hash": "v0.0.0:ScncjWbiWM+EIObU0YcewZtcGehPNQ8APFxv3qP69ZU=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextGithubOrg#Mugshot-Labs#64158778"}}, "twitter": {"type": ["VerifiableCredential"], "proof": {"jws": "eyJhbGciOiJFZERTQSIsImNyaXQiOlsiYjY0Il0sImI2NCI6ZmFsc2V9..-dT3k4t94FqslaUnZBQQrsWqFHaFznWiBElq5iqwjFgz8Cpq5iSxG6EMWZoN8iy_p6Q_68opdkQefIlCy2LOAg", "type": "Ed25519Signature2018", "created": "2024-08-08T12:55:54.813Z", "proofPurpose": "assertionMethod", "verificationMethod": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC#z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC"}, "issuer": "did:key:z6MkghvGHLobLEdj1bgRLhS4LPGJAvbMA1tn2zcRyqmYU5LC", "@context": ["https://www.w3.org/2018/credentials/v1"], "issuanceDate": "2024-08-08T12:55:54.813Z", "expirationDate": "2024-11-06T12:55:54.813Z", "credentialSubject": {"id": "did:pkh:eip155:1:0xa451a3E14265CeF0Fc0f977021F64B33A02633Ff", "hash": "v0.0.0:iiFl6AT25fuz6cAlJup8+6WfdpDPnhEQXOLy/48/r9k=", "@context": [{"hash": "https://schema.org/Text", "provider": "https://schema.org/Text"}], "provider": "ClearTextTwitter#mugshot_vet"}}}, "description": "Mugshot is an app designed to address the environmental impact of disposable coffee cups by incentivizing the use of reusable ones. Utilizing AI and blockchain technology within the VeChain VeBetterDAO ecosystem (https://vebetterdao.org/), Mugshot rewards users with $B3TR tokens for eco-friendly choices, aiming to reduce the 250 billion disposable cups used annually.\n\nProblem Addressed:\n\nDisposable coffee cups contribute significantly to environmental waste, with less than 1% recycled. This waste impacts landfills and oceans, and businesses face challenges in implementing effective sustainability practices.\n\nSolution:\n\nMugshot offers a solution by rewarding users for using reusable cups, promoting sustainable habits. Our platform uses gamification to engage users and provides businesses with analytics to enhance their sustainability efforts.\n\nAchievements and Progress:\n\nMugshot has over 1,000 weekly active users and 120,000 verified reusable mugs worldwide, demonstrating early market validation and user engagement.\n\nTeam:\n\nPiero Bassa - Fullstack Software Engineer\nVasileios Gkreen - Mobile Engineer", "lastUpdated": 0, "projectGithub": "Mugshot-Labs", "projectTwitter": "mugshot_vet"}, "recipient": "0xD13d9E67A5973bF473a35c56E66076d22Bb73b8e"}}