{"signature": "0x3988bf49a5a62a9bdef9da6b7d7207cfbf22debb9545f7b2cc67843be57545fe267d33fff356645e3ee70bbd3be80a3bc7af3803f038ec1b3e2db46c3406544f1b", "application": {"round": "0x34ff7cba8cd547f75ea94879112f821b4d4c8d91", "answers": [{"type": "email", "answer": "atenyun@gmail.com", "hidden": true, "question": "Email Address", "questionId": 0}, {"type": "link", "answer": "https://universaleverything.io/0xeC006735e83BcC039657D6a1De16f6AC1d78B9BF?network=mainnet&assetGroup=grid", "hidden": false, "question": "Share the link to your project’s Universal Profile. This showcases your project to the LUKSO community and allows users to clone your mini dApp to their own Grid, driving adoption and engagement.", "questionId": 1}, {"type": "dropdown", "answer": "Creator Monetization", "hidden": false, "question": "Which development focus area best describes your project? ", "questionId": 2}, {"type": "paragraph", "answer": "Use Case: \nMonetize your Universal Profile GRID by displaying ads.\n\nValue:\nEasy ad setup, control over ad types, passive income, direct LUKSO payouts.\n\nUser Flow:\n\n■ Access via Universal Profile.\n■ Authorize.\n■ Choose ad slots/categories.\n■ Activate.\n■ Ads display.\n■ Track earnings.\n■ Payout to LUKSO wallet.\n■ Manage settings.", "hidden": false, "question": "What is the use case and user flow of your mini dApp? Describe how it provides unique value for Universal Profile users.", "questionId": 3}, {"type": "paragraph", "answer": "Frontend: Vuejs,LUKSO LSPs libraries, and wallet integration.\nSmart Contracts: Ad Placement Registry, Ad Revenue Distribution.\nThe Grid: API for GRID display and ad injection.\nDev Tools: LUKSO SDK, Truffle/Hardhat, IPFS/Arweave libraries.\n\nFunctionality: Connect via Universal Profile, manage ad slots/categories, activate placements (smart contract interaction), ad display (The Grid API), track earnings, payouts (smart contract), manage settings.", "hidden": false, "question": "How is your mini dApp implemented? Explain the technical design, functionalities and how it leverages The Grid, LUKSO Standard Proposals (LSPs), and developer tools. ", "questionId": 4}, {"type": "paragraph", "answer": "\n**AI-Powered Ad Optimization:**\nImplement AI-driven tools to help advertisers optimize their campaigns in real-time, improving targeting accuracy and maximizing ROI.\n\n**Gamification and Engagement:**\nAdd gamification elements to encourage user participation, such as rewards for engaging with ads or hosting high-performing campaigns.", "hidden": false, "question": "Do you have plans to expand or enhance your mini dApp? Share any upcoming features or improvements you’re considering.", "questionId": 5}, {"type": "paragraph", "answer": "Adoption Strategy:\n\nPre-launch: Targeted marketing, community building, early access, content creation.\nPost-launch: LUKSO integration, incentives, referrals, PR, ads, community engagement.\nCommunity: Dedicated channels, regular updates, feedback collection, events, ambassador program.\n\nSupport: Active maintenance, feature development, documentation, customer support, security audits, scalability, decentralization.", "hidden": false, "question": "What’s your strategy for driving adoption and maintaining your mini dApp post-launch? Include your approach to community engagement and long-term support.", "questionId": 6}, {"type": "dropdown", "answer": "No – I’m already part of the community!", "hidden": true, "question": "Are you new to LUKSO or already part of the community? This won’t impact your project’s evaluation – we just want to welcome new builders!", "questionId": 7}, {"type": "paragraph", "hidden": true, "question": "Were you referred to Hack The Grid? If so, name the first person who referred you and link to their retweet and contact information. If your project wins, they’ll receive something special! Only list one person to ensure eligibility.", "questionId": 8}], "project": {"id": "0xbafa3028d23db42bf0e133995e8dada59a23415407183367299031e8d0402159", "title": "UniversalADs", "logoImg": "bafkreie7wlklm2d4cnst3z2c6oqkcdrrrhcjdcuhqoafx6aqrtddgwwn6q", "metaPtr": {"pointer": "bafkreibx2osccfa2yckjynos3mqlf5vjlg2lb5kao4tkhi35ixxfpaqrnm", "protocol": "undefined"}, "website": "https://universalads.vercel.app", "bannerImg": "bafkreicxl4gji67fceev5fjmf5hvfw4plgydwj64amylfp7r5omwcn7724", "createdAt": 1739494807610, "userGithub": "web3senior", "credentials": {}, "description": "# UniversalADs\n\nUniversal Ads is a revolutionary decentralized advertising service built on the LUKSO network, designed to connect advertisers with a vast network of participating users seamlessly. By leveraging blockchain technology, Universal Ads allows businesses to display their ads across multiple users profile pages / grids within the LUKSO ecosystem. Whether you're a brand looking to expand your reach or a user monetizing your digital space, Universal Ads ensures transparency, fairness, and efficiency. With just one platform, advertisers can access a global audience, while users earn rewards for hosting ads. Welcome to the future of decentralized advertising – where every ad finds its audience, and every space becomes valuable.\n\n## OVERVIEW\n\nUniversal Ads is a decentralized advertising service built on the LUKSO network, designed to solve the inefficiencies and challenges of traditional advertising. The platform connects advertisers with a vast network of participating users, enabling seamless ad distribution across user profiles / grids while ensuring fairness and efficiency.\n\n## Contract address on LUKSO TESTNET\n```\n0xE5cf766F1685AB88c35Eb0BFA92619050373e833\n```\n## On Grid\n\n\n## Problem Solved\n- Fragmented Advertising Networks:\nAdvertisers struggle to reach a broad audience due to fragmented platforms and limited access to decentralized spaces, making it costly and time-consuming to manage campaigns.\n\n- Limited Monetization for Users:\nContent creators and users lack easy ways to monetize their digital spaces (e.g., profiles, pages, or grids) without relying on centralized platforms that take a significant cut of revenue.\n\n- Inefficient Ad Targeting:\nAdvertisers face challenges in targeting the right audience efficiently, especially in decentralized ecosystems, resulting in wasted resources and lower ROI.\n\nUniversal Ads addresses these challenges by creating a unified, user-centric ecosystem where advertisers can scale their reach, and users can monetize their digital spaces effortlessly – all powered by the innovation of the LUKSO network.\n\n## Benefits of Universal Ads\n1- Censorship Resistance:\nAs a decentralized platform, Universal Ads operates without a central authority, making it resistant to censorship. Advertisers can promote their content freely, and users can access a diverse range of ads without restrictions.\n\n2- User Empowerment:\nUsers have full control over their digital spaces and can choose to monetize them by hosting ads. They earn rewards in cryptocurrency, creating a new revenue stream that is fair and decentralized.\n\n\n## Access Control\n### Smart Contract Governance:\nOnly authorized advertisers and users can participate in the ecosystem, ensuring a secure and trustworthy environment.\nAdvertisers must meet platform requirements to launch campaigns, and users must opt-in to host ads.(based on profile activity)\n\n## Features\n**Universal Ad Placement:**\nAds are displayed across all participating user profiles and grids within the LUKSO network, maximizing reach and visibility.\n\n**User Monetization:**\nUsers earn rewards in cryptocurrency for hosting ads on their digital spaces, creating a new revenue stream.\n\n## Direct Support Mechanism\n**User Incentives:**\nUsers are directly rewarded in cryptocurrency for hosting ads, creating a sustainable and decentralized monetization model.\n\n**Advertiser Support:**\nAdvertisers can directly support users by running campaigns on their digital spaces, fostering a collaborative ecosystem.\n\n## Future Possibilities\n\n**AI-Powered Ad Optimization:**\nImplement AI-driven tools to help advertisers optimize their campaigns in real-time, improving targeting accuracy and maximizing ROI.\n\n**Gamification and Engagement:**\nAdd gamification elements to encourage user participation, such as rewards for engaging with ads or hosting high-performing campaigns.\n", "lastUpdated": 0, "projectGithub": "Aratta-Labs", "projectTwitter": "atenyun"}, "recipient": "0x0D5C8B7cC12eD8486E1E0147CC0c3395739F138d"}}